Discussions Begin on Regional Transit Brand
The growing level and variety of transit services in our region has prompted discussions on the possibility for a regional transit brand. Transportation needs and services in our area span the entire metropolitan region, often crossing municipal boundaries and jurisdictions. Unfortunately, this can give the perception of a fragmentation in transit service, and can make using transit more of a task than it needs to be. + more
On Friday, May 10, transportation officials met to begin discussions on the potential for a regional transportation brand. Representatives from both the Kansas City Area Transportation Authority and the Kansas City Streetcar Authority were present.
With the upcoming debut of the downtown streetcar, leaders, advocates, and riders have begun to work on an approach to integrate transit services and improve overall rider experience. Having a seamless transit experience, where one can easily transfer between services, find places to visit, and navigate routes is crucial to a modern, efficient transit system.
Although conversations have just begun, officials did mention a two-symbol branding system, often used in other cities. This would allow each service, whether streetcar, MAX, Metro, or the Jo, to keep its identity all while operating under a single system, or regional brand.
The Kansas City Streetcar Authority Board hopes to finalize its branding strategy by the end of the year.
Stay tuned for more information on this and other exciting transit news!
Recent News on the Blog
Streetcar Station Designs Vetted
May 9, 2013
Throughout the day, Kansas City, Missouri officials and streetcar consultants have been making stops along the downtown Streetcar route to show off potential station designs. Public open houses were held in the Crossroads district, the central business district, and the River Market. At ... + more
Earlier today, the Kansas City Streetcar Authority Board met at the offices of the Port Authority of Kansas City. Although under the loom of a still-to-be-determined lawsuit, the board went about business as usual. Mokhtee Ahmad, Regional Administrator for ... + more
Who We Are
TransitWorksForUs.org is an initiative of Jackson County and the Kansas City Regional Transit Alliance (KCRTA) to help improve and enhance rapid transportation in our community. It is important to the process that our entire community is educated about potential regional transit options. We hope you find the information on this website valuable and that you engage and make this website your own. + more
In order to be competitive in the future, our region needs to develop a regional system of transportation that connects communities and people. Vibrant, sustainable and healthy communities around the country and around the world have several things in common. One of these major items is a comprehensive transit system. Imagine a network of travel options bringing communities together – and bringing people together!
Do you want better mass transit options in the Kansas City area? Then, we need you! Find out more about Kansas City public transportation and get involved today.
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